top of page

Our Story

We met in Madrid, Spain and music brought us together.
What started as a shared passion turned into a shared vision.

With Zoran’s analytical, business-driven mindset and Daniela’s creative, adventurous spirit, we built Pareto. Where creativity and impact meet.

From Madrid to Curaçao, our journey blends logic with imagination, strategy with storytelling, and focus with authenticity.
That balance is what defines Pareto.

The founders

PARETO

Zoran Ruttner

MBA Graduate | General Manager | Business Owner | Hospitality Professional. Analytical. Driven. Visionary

The mind behind the focus

WhatsApp Image 2025-10-13 at 18.15_edited.jpg
IMG_4468_edited.jpg

Daniela Rojas 

Master's in Marketing and Digital Communication| Entrepreneur |Creative. Global. Vision-driven

The mind behind the strategy

bottom of page